[Remote] Manager, Category Leadership - Amazon
Note: The job is a remote job and is open to candidates in USA. The Campbell's Company is a food and beverage company with a portfolio of trusted consumer brands. The Manager, Category Leadership - Amazon will serve as the strategic category and analytics partner for the Meals & Beverages business, translating shopper and digital-commerce data into recommendations that support profitable growth. The role focuses on Amazon category strategy, digital shelf analytics, assortment and portfolio optimization, performance management, and cross-functional collaboration.
Responsibilities
- Serve as the category authority for Amazon, bringing a category-first, shopper-centered perspective to customer and internal recommendations
- Develop category reviews, business assessments, and strategic recommendations that identify growth opportunities for Amazon, shoppers, the total category, and the Campbell portfolio
- Translate eCommerce dynamics, including search, digital content, retail media, availability, and ratings & reviews, into actionable account strategies
- Serve as an Amazon digital category expert for Home Office and cross-functional partners, helping strengthen organizational capability and decision-making
- Analyze Amazon shopper behavior and the digital path to purchase, with particular emphasis on keywords, search visibility, findability, traffic, variation strategy and conversion
- Evaluate category and item performance using retailer, syndicated, panel, shopper, consumer, sales, and digital-commerce data
- Diagnose drivers of share, velocity, assortment, pricing, promotion, availability, content quality, and conversion, and recommend clear actions
- Monitor competitive activity and emerging eCommerce trends to identify risks, opportunities, and business implications
- Develop fact-based assortment and portfolio recommendations, including pack-size, multipack, bundle, and variety-pack opportunities
- Build persuasive incrementality and innovation stories for internal and external audiences, supported by clear shopper, category, and financial rationale
- Establish performance expectations for innovation and conduct post-launch assessments to identify learnings and recommended next steps
- Partner with Sales and cross-functional teams to prioritize opportunities with the greatest potential business impact
- Build and maintain recurring dashboards, scorecards, and post-event analyses that convert performance data into actionable insights
- Create executive-ready and Amazon-facing presentations that communicate complex findings with clarity, confidence, and a compelling strategic narrative
- Provide analytical support for customer meetings, business reviews, annual planning, and strategic initiatives
- Manage multiple priorities and ad hoc requests while maintaining focus on the highest-value strategic work
- Collaborate closely with Amazon Sales, Omni Commerce, Commerce Marketing & Strategy, Shopper & Consumer Insights, Revenue Growth Management, Brand Marketing, Supply Chain, Finance, and Data & Analytics
- Clarify or modify roles, responsibilities, and decision rights across functions to promote efficient ways of working and reduce duplication
- Build trusted relationships and influence stakeholders through strong business judgment, fact-based recommendations, and effective communication
Skills
- Bachelor's degree in Business, Marketing, Analytics, Economics, or a related field
- Six or more years of experience in CPG, Category Management, eCommerce analytics, shopper insights, customer analytics, or a related field
- Strong analytical capabilities, including advanced proficiency in Microsoft Excel and the ability to interpret complex data sets
- Demonstrated ability to translate data into clear, persuasive business stories and retailer-ready recommendations
- Experience working with category, shopper, consumer, sales, retailer, or digital-commerce data
- Strong written, verbal, and presentation skills, with the ability to tailor communication to customer, cross-functional, and executive audiences
- Proven ability to collaborate across functions, manage multiple priorities, and contribute positively within a team environment
- Experience supporting Amazon within a CPG, retail, or eCommerce environment
- Experience with digital-commerce platforms and tools such as Stackline and Pacvue
- Proficiency with syndicated data and insights tools such as Circana, Numerator, Mintel, or Power BI
- Familiarity with Amazon search, digital shelf, content, conversion, ratings and reviews, and retail media analytics
- Experience in food, beverage, grocery, or shelf-stable CPG categories
Benefits
- Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
- Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.
- Campbell’s offers unlimited sick time along with paid time off and holiday pay.
- If in WHQ – free access to the fitness center.
- Access to on-site day care (operated by Bright Horizons) and company store.
- Campbell’s Cares program matches employee donations and/or volunteer activity up to $1,500 annually.
- Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.
- This is a remote position.
- Competitive health, dental, 401k and wellness benefits beginning on the first day of employment.
Company Overview
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